September 03, 2024

AI’s impact on elections is being overblown

By: Keegan McBride, Felix M. Simon and Sacha Altay

This year, close to half the world’s population has the opportunity to participate in an election. And according to a steady stream of pundits, institutions, academics, and news organizations, there’s a major new threat to the integrity of those elections: artificial intelligence.

The earliest predictions warned that a new AI-powered world was, apparently, propelling us toward a “tech-enabled Armageddon” where “elections get screwed up”, and that “anybody who’s not worried [was] not paying attention.” The internet is full of doom-laden stories proclaiming that AI-generated deepfakes will mislead and influence voters, as well as enabling new forms of personalized and targeted political advertising. Though such claims are concerning, it is critical to look at the evidence. With a substantial number of this year’s elections concluded, it is a good time to ask how accurate these assessments have been so far. The preliminary answer seems to be not very; early alarmist claims about AI and elections appear to have been blown out of proportion.

Far from being dominated by AI-enabled catastrophes, this election “super year” at that point was pretty much like every other election year.

While there will be more elections this year where AI could have an effect, the United States being one likely to attract particular attention, the trend observed thus far is unlikely to change. AI is being used to try to influence electoral processes, but these efforts have not been fruitful. Commenting on the upcoming US election, Meta’s latest Adversarial Threat Report acknowledged that AI was being used to meddle—for example, by Russia-based operations—but that “GenAI-powered tactics provide only incremental productivity and content-generation gains” to such “threat actors.” This echoes comments from the company’s president of global affairs, Nick Clegg, who earlier this year stated that “it is striking how little these tools have been used on a systematic basis to really try to subvert and disrupt the elections.”

Read the full article from MIT Technology Review.

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